Pretty Green
Lacks transparency. Publishes some details, but doesn't show its workers are paid and treated fairly.
Last researched 3 November 2026 · 8 sources
British menswear label founded by Liam Gallagher.
We couldn't confirm where Pretty Green makes most of its men's mod-inspired casualwear.
Also worth knowing
Most clothes and shoes are made in countries such as China and Bangladesh, where pay is usually below a living wage and unions are heavily restricted.
Know something we've missed? Send evidence. Represent Pretty Green? Send a right of reply.
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Why it's graded Lacks transparency
- Not met: Meets 1 of 6 Good requirements.
- Holds the grade back: It has 2 red flags: no evidence of a living wage and unaudited production, probably in high-risk countries. Two or more red flags means a poor grade.
- It isn't Harm on record, because there's no serious confirmed problem on its record.
- Lacks transparency is still a poor grade: in supply chains like this, workers who can't be seen to be treated fairly are usually underpaid or unprotected.
Good requirements 1 of 6
- Not met: Pays a living wage, or holds a strong fair-pay certificationLiving wage: no evidence
- Not met: Respects worker rightsWhere clothes and shoes are usually made, such as China and Bangladesh, unions are heavily restricted, and it has no full supply chain audit.
- Not met: Supply chain independently audited or certified, or at least 80% made in countries with strong labour standards
- Met: No child or forced labour findings or links
- Not met: Names the factories or farms that make its products, or is fully certified by a scheme that holds and audits that list
- Not met: High-risk raw materials (cotton) traced or certified, or not a major part of its rangeNot traced or certified: cotton
Red flags 2
- Red flag: No evidence it pays a living wage
- Red flag: Probably made mostly in countries with poor worker rights, without a full independent audit of its supply chain
Stars it would earn as Good
None yet. Stars only show on Good companies. About stars
Where it's made
Not confirmed
We couldn't confirm where Pretty Green makes most of its products, so this shows where clothes and shoes are usually made.
| Country | Share | Worker rights | Legal minimum wage | Forced labour risk |
|---|---|---|---|---|
| China | 30% | No guarantee of rights | Below a living wage | Moderate |
| Bangladesh | 20% | No guarantee of rights | Far below a living wage | Moderate |
| Vietnam | 15% | Systematic violations | Well below a living wage | Moderate |
| India | 10% | No guarantee of rights | Well below a living wage | High |
| Cambodia | 8% | No guarantee of rights | Far below a living wage | Moderate |
| Türkiye | 7% | No guarantee of rights | Below a living wage | Very high |
| Indonesia | 5% | No guarantee of rights | Well below a living wage | Moderate |
| Pakistan | 5% | No guarantee of rights | Far below a living wage | High |
Evidence
What we found
- Modern slavery statement
- Doesn't show where its cotton comes from. Cotton is linked to forced labour in Xinjiang and Turkmenistan, and child labour in several growing regions, so it can't be graded Good until it traces or certifies it.
Research notes Pretty Green does not say where its clothes are made. Owner Frasers Group's modern slavery statement says clothing suppliers must provide third-party social audit reports such as amfori BSCI or Sedex, but discloses no factory list, production countries, audit coverage or results, and makes no living wage commitment. Frasers scored 5/100 in the 2026 Ethical Fashion Report. No labour abuse findings tied to Pretty Green products have been reported.
What independent sources say
| Source | Result | Details |
|---|---|---|
| Baptist World Aid Ethical Fashion Report | Not listed | Pretty Green is not rated in the 2026 Ethical Fashion Report; owner Frasers Group scored 5 out of 100 (2026; average 31.5), but that rating covers Frasers' own sourcing. View |
| Fashion Transparency Index (Fashion Revolution) | Listed | Owner Frasers Group scored 7% (17.5 out of 250) in the 2023 Fashion Transparency Index, well below the 26% average. View |
| UK Modern Slavery Statement Registry | Listed | Pretty Green's site publishes Frasers Group's modern slavery statement for the year to 27 April 2025, which names no production countries or audit results; Pretty Green is not among the organisations listed on the group's 2026 registry entry. View |
| Business & Human Rights Resource Centre | Unclear | No stories name Pretty Green; Frasers Group has not responded to worker reports from Myanmar garment factories supplying it (2025 update), which name no brands. View |
Sources and actions
Sources 8
Show all 8 sources
- Frasers Group - Good Shopping Guide (ethical.org.au) · search the archive · Frasers Group: Ethical Fashion Report 2026 score 5/100 (average 31.5), Pretty Green not listed; FTI 2023 7%
- Frasers Group's non-response to Myanmar garment factory allegations, Feb 2025 update (BHRRC) · search the archive · Frasers has not responded to worker reports from Myanmar factories; no brands named
- Frasers buys 15 businesses from JD Sports (Retail Gazette, December 2022) · search the archive · Frasers Group bought Pretty Green and 14 other businesses from JD Sports in December 2022
- Frasers Group believed to be exploring sale of Pretty Green (FashionUnited, 2023) · search the archive · Frasers owns Pretty Green after buying it from JD Sports; JD bought it out of administration in 2019
- JD Sports buys Pretty Green out of administration (RLI, 2019) · search the archive · JD Sports bought the Pretty Green brand, online business and Manchester store in April 2019
- Pretty Green joins forces with Kappa on 90s-inspired collection (TheIndustry.fashion, 2025) · search the archive · Pretty Green still trading in July 2025 with new collections sold online and via retailers
- Pretty Green Heathen textured shirt (ASOS Australia) · search the archive · Pretty Green clothing sold online to Australian shoppers through ASOS Australia
Published by Pretty Green or its owner
- Pretty Green Modern Slavery and Human Trafficking Transparency Statement · search the archive · Frasers Group statement for the year to 27 April 2025; suppliers must provide BSCI or Sedex audit reports; no countries or results
Company details
- Owned by
- Frasers Group
- Headquarters
- United Kingdom
- Last researched
- 3 November 2026
- Cite this page
- Labour Lens, "Is Pretty Green ethical? Labour rating", https://www.labourlens.net/brand/pretty-green, last researched 3 November 2026, accessed [date].
- Method
- Researched with AI assistance against published rules. How we check · What Lacks transparency means
Better-graded everyday fashion
3 resale and rental platforms, Good by ruleBuying second-hand or refurbished: SWOP Clothing Exchange, AirRobe and Grailed · See them allGoodThe Social StudioClothing & footwearSocial enterprise fashion labelIts own factories in Australia hold Ethical Clothing Australia accreditation.GoodGoes Above and Beyond: Gives workers a real voice; Finds and fixes problems, or invests in communities4 starsMiddlemostClothing & footwearOne-off clothing from vintage textilesIts own factories in Australia hold Ethical Clothing Australia accreditation.GoodGoes Above and Beyond: Open supply chain3 starsThe Social OutfitClothing & footwearSydney-made social enterprise fashionIts own factories in Australia hold Ethical Clothing Australia accreditation.GoodGoes Above and Beyond: Gives workers a real voice3 stars
Second-hand and refurbished goods create no new factory work, so they're Good by rule and come first.
Something missing or wrong?
Grades are opinions based on the evidence listed here. Send us evidence, or a right of reply if you represent Pretty Green.