Petuna
On Track. Pays or is working towards a living wage, with gaps still to close.
Last researched 23 October 2026 · 8 sources
Tasmanian farmed ocean trout and salmon brand owned by NZ's Sealord.
Petuna makes its farmed Tasmanian ocean trout and salmon in its own factories in Australia, where labour laws are strong and legal wages are about a living wage.
Best available in salmon and farmed fish. No brand in this category is Good yet, and Petuna is the strongest we've rated: no serious red flags, and paying or working towards a living wage. How we pick
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Why it's graded On Track
- Not met: Meets 6 of 7 Good requirements.
- Met: No red flags.
Good requirements 6 of 7
- Met: Pays a living wage, or holds a strong fair-pay certificationLiving wage: presumed because legal wages in Australia are about a living wage, not checked at the company
- Met: Respects worker rights
- Met: Supply chain independently audited or certified, or at least 80% made in countries with strong labour standardsPresumed from where it's made, not audited
- Met: Shows where its earlier production stages happen, not just the final oneEarlier stages shown
- Met: No child or forced labour findings or links
- Met: Names the factories or farms that make its products, or is fully certified by a scheme that holds and audits that listMakes its products in its own factories
- Not met: Traces its catch to the boat or farm and has crews' or farm workers' conditions checked independently
Red flags 0
None found.
Stars it would earn as Good
None yet. Stars only show on Good companies. About stars
Where it's made
From Petuna's own disclosure: it makes its products in its own factories.
| Country | Worker rights | Legal minimum wage | Forced labour risk |
|---|---|---|---|
| Australia | Strong protections | About a living wage | Low |
Evidence
What we found
- Risk across the industry, not a finding about this company: fishing fleets and processing plants have some of the worst documented forced labour, including trafficked crews held at sea for years.
- Owns or runs its own production
- Traces most of its fish and seafood to named fishing boats or farms
- It traces some of its catch or holds environmental labels such as MSC, ASC or BAP, but doesn't show both that its catch is traced to the boat or farm and that crews' or farm workers' conditions are checked independently.
Research notes Petuna farms ocean trout and Atlantic salmon at its own sites in Macquarie Harbour and at Rowella in Tasmania, raises fish at its Cressy hatchery and processes them at its own plant in Devonport, so its whole range is farmed and packed in Australia by about 200 staff. Its farms and hatchery gained Best Aquaculture Practices (BAP) certification in 2014-15, which includes worker welfare rules checked by industry-paid audits, and it still lists BAP certification. It publishes no modern slavery statement of its own and no audit results; feed ingredients, including fishmeal from wild-caught fish, are not traced publicly.
Sources and actions
Sources 8
Show all 8 sources
- Sealord buys out remaining 50 percent of Petuna Aquaculture (SeafoodSource, 2020) · search the archive · Petuna wholly owned by Sealord Group from February 2020; farms ocean trout and Atlantic salmon in Tasmania
- Aussie grower Petuna cuts 22 senior staff after fish cull (Salmon Business, 2018) · Petuna made 22 of 286 staff redundant and moved some full-time roles to part-time after POMV disease losses at Macquarie Harbour
- Petuna Is World's First BAP-Certified Multi-Species Hatchery (Global Seafood Alliance, 2015) · search the archive · Cressy hatchery and Table Head, Liberty Point and Van Diemen Aquaculture (Rowella) farm sites BAP certified, 2015
- Another Australian Salmon Farm Nets BAP Certification (Global Seafood Alliance, 2014) · search the archive · Table Head farm in Macquarie Harbour BAP certified August 2014; head office and processing facility in East Devonport
- Petuna Earns BAP Certification For Ocean Trout Farm (Global Seafood Alliance, 2015) · search the archive · Liberty Point ocean trout farm in Macquarie Harbour BAP certified July 2015
- 'The world's most photographed fish' (IntraFish, 2025) · search the archive · Petuna is a Tasmanian salmon farmer whose parent is Sealord
- Hill Street Grocer under pressure over Macquarie Harbour fish farm (Tasmanian Inquirer) · search the archive · Petuna salmon and ocean trout sold in Hill Street Grocer stores in Tasmania since October 2021
Published by Petuna or its owner
- Petuna Seafoods · search the archive · Operations at Macquarie Harbour and Rowella, Cressy hatchery, Devonport processing facility; BAP certified; about 200 people employed; Sealord invested 2010
Company details
- Headquarters
- Australia
- Employees
- About 200
- Last researched
- 23 October 2026
- Cite this page
- Labour Lens, "Is Petuna ethical? Labour rating", https://www.labourlens.net/brand/petuna, last researched 23 October 2026, accessed [date].
- Method
- Researched with AI assistance against published rules. How we check · What On Track means
Something missing or wrong?
Grades are opinions based on the evidence listed here. Send us evidence, or a right of reply if you represent Petuna.