Lacks transparency. Publishes some details, but doesn't show its workers are paid and treated fairly.
Last researched 3 November 2026 · 6 sources
Seafolly-owned brand selling women's swimwear and resortwear.
Jets' parent, Seafolly, scored 1/100 in the 2026 Ethical Fashion Report, and there's no proof it pays more than the legal minimum, which in China is below a living wage.
Better-graded swimwear and surf
Graded higher than Jets, selling the same kinds of things.
No swimwear and surf brand selling new goods is Good yet. These are the strongest so far.
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Compare Jets with another brand
Why it's graded Lacks transparency
- Not met: Meets 2 of 6 Good requirements.
- Holds the grade back: It has 3 red flags: no evidence of a living wage, a hidden, unaudited supply chain in high-risk countries and a failing or very low rating (Ethical Fashion Report 1/100 in 2026, for the company it's rated with). Two or more red flags means a poor grade.
- It isn't Harm on record, because there's no serious confirmed problem on its record.
- Lacks transparency is still a poor grade: in supply chains like this, workers who can't be seen to be treated fairly are usually underpaid or unprotected.
Good requirements 2 of 6
- Not met: Pays a living wage, or holds a strong fair-pay certificationLiving wage: no evidence
- Not met: Respects worker rightsMost of its products are made in countries such as China and Bangladesh, where unions are heavily restricted, and it has no full supply chain audit.
- Not met: Supply chain independently audited or certified, or at least 80% made in countries with strong labour standards
- Met: No child or forced labour findings or links
- Not met: Names the factories or farms that make its products, or is fully certified by a scheme that holds and audits that list
- Met: High-risk raw materials (cotton) traced or certified, or not a major part of its rangeOnly in a few products: cotton
Red flags 3
- Red flag: No evidence it pays a living wage
- Red flag: Hidden supply chain, mostly in countries with poor worker rights
- Red flag: Failing or very low score on an independent rating: Ethical Fashion Report 1/100 (2026, the company it's rated with)
Stars it would earn as Good
None yet. Stars only show on Good companies. About stars
Where it's made
These are Seafolly's countries across all its brands; Jets doesn't say where its own products are made. The rest is shown as where clothes and shoes are usually made.
| Country | Worker rights | Legal minimum wage | Forced labour risk |
|---|---|---|---|
| China | No guarantee of rights | Below a living wage | Moderate |
| BangladeshUsual for the industry | No guarantee of rights | Far below a living wage | Moderate |
| VietnamUsual for the industry | Systematic violations | Well below a living wage | Moderate |
| IndiaUsual for the industry | No guarantee of rights | Well below a living wage | High |
| CambodiaUsual for the industry | No guarantee of rights | Far below a living wage | Moderate |
| TürkiyeUsual for the industry | No guarantee of rights | Below a living wage | Very high |
| IndonesiaUsual for the industry | No guarantee of rights | Well below a living wage | Moderate |
| PakistanUsual for the industry | No guarantee of rights | Far below a living wage | High |
Evidence
What we found
- Uses cotton in only a few products, so the raw-material check doesn't hold it back for Good. It doesn't show where its cotton comes from. The "Open supply chain" star needs all of it traced, certified or upcycled.
Research notes JETS is an Australian swimwear label owned by Seafolly, which bought it from the collapsed PAS Group in 2020; Seafolly has been owned since 2023 by Hong Kong-based Bondi Brands Group. JETS does not say where its swimwear is made; Seafolly says it sources from several countries, profiles four SMETA/BSCI-audited suppliers in China and lists its tier 1 factories on Open Supply Hub. Seafolly scored 1/100 in the 2026 Ethical Fashion Report (6/100 in 2024); JETS has no score of its own. Its Ethical Clothing Australia accreditation ended in 2017.
What independent sources say
| Source | Result | Details |
|---|---|---|
| Ethical Clothing Australia | Not listed | Not in Ethical Clothing Australia's current brand directory; former accreditation ended in November 2017. View |
| Baptist World Aid Ethical Fashion Report | Problem found | Owner Seafolly scored 1 out of 100 in the 2026 Ethical Fashion Report (average 31.5), after 6 in 2024. View |
| Fair Wear | Unclear | Neither Jets nor Seafolly is known to be a Fair Wear member. View |
| B Corp directory | Not listed | Not known to be a certified B Corp. View |
Sources and actions
Sources 6
Show all 6 sources
- Ethical Consumers Guide (ethical.org.au): Jets Swimwear · search the archive · Jets Swimwear wholly owned by Seafolly (sold by PAS Group 2020); no Ethical Fashion Report score of its own; ECA accreditation ceased November 2017.
- Ethical Consumers Guide (ethical.org.au): Seafolly · search the archive · 2026 Ethical Fashion Report: Seafolly scored 1/100 (average 31.5); Seafolly owned 100% by Bondi Brands Group (Hong Kong) since 2023; brands include Jets; no evidence of COVID Fashion Commitments (2020)
- Ethical Clothing Australia brand directory sitemap · search the archive · Current list of 57 accredited brands does not include Jets.
Published by Jets or its owner
- Seafolly: Sustainability - People · search the archive · Sources from several countries; four profiled suppliers in Dongguan and Shanghai, China, SMETA/BSCI audited; tier 1 factories on Open Supply Hub; Jets not mentioned.
- JETS Australia: About Us · search the archive · Sydney design team and in-house seamstresses for sampling; European fabrics including regenerated nylon; no production locations or labour standards disclosed.
- JETS Australia official store · search the archive · Brand trading in 2026 with AUD pricing and Australian delivery.
Company details
- Owned by
- Seafolly (Bondi Brands Group)
- Headquarters
- Australia
- Last researched
- 3 November 2026
- Cite this page
- Labour Lens, "Is Jets ethical? Labour rating", https://www.labourlens.net/brand/jets, last researched 3 November 2026, accessed [date].
- Method
- Researched with AI assistance against published rules. How we check · What Lacks transparency means
Something missing or wrong?
Grades are opinions based on the evidence listed here. Send us evidence, or a right of reply if you represent Jets.