Faithfull the Brand

Lacks transparency. Publishes some details, but doesn't show its workers are paid and treated fairly.

Last researched 2 November 2026 · 4 sources

Bali-founded womenswear label selling dresses, tops and swimwear.

Faithfull the Brand can't show that the workers who make its products in Indonesia earn a living wage, which workers there are very unlikely to.

Also worth knowing

It has no full independent audit.

Better-graded swimwear and surf

Graded higher than Faithfull the Brand, selling the same kinds of things.

Bond-EyeMissing: where its earlier stages happen and a named supplier list · Clothing & footwearCrinkle-knit women's swimwearPays or is working towards a living wage, with gaps still to close.On TrackPartly verified Baku SwimwearMissing: where its earlier stages happen and a named supplier list · Clothing & footwearWomen's swimwear and resort wearPays or is working towards a living wage, with gaps still to close.On TrackPartly verified Budgy SmugglerMissing: where its earlier stages happen and a named supplier list · Clothing & footwearSwim briefs, swimwear and underwearPays or is working towards a living wage, with gaps still to close.On TrackPartly verified

No swimwear and surf brand selling new goods is Good yet. These are the strongest so far.

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Why it's graded Lacks transparency

Not met: Meets 1 of 6 Good requirements.
Holds the grade back: It has 2 red flags: no evidence of a living wage and unaudited production in high-risk countries. Two or more red flags means a poor grade.
It isn't Harm on record, because there's no serious confirmed problem on its record.
Lacks transparency is still a poor grade: in supply chains like this, workers who can't be seen to be treated fairly are usually underpaid or unprotected.

How grades are decided

Good requirements 1 of 6

Not met: Pays a living wage, or holds a strong fair-pay certificationLiving wage: no evidence
Not met: Respects worker rightsMost of its products are made in Indonesia, where unions are heavily restricted, and it has no full supply chain audit.
Not met: Supply chain independently audited or certified, or at least 80% made in countries with strong labour standards
Met: No child or forced labour findings or links
Not met: Names the factories or farms that make its products, or is fully certified by a scheme that holds and audits that list
Not met: High-risk raw materials (cotton) traced or certified, or not a major part of its rangeNot traced or certified: cotton

Red flags 2

Red flag: No evidence it pays a living wage
Red flag: Made mostly in countries with poor worker rights, without a full independent audit of its supply chain

Stars it would earn as Good

None yet. Stars only show on Good companies. About stars

Accreditations 1

Certified B CorpSupportive: it counts in its favour but isn't proof on its own.

Where it's made

Faithfull the Brand says which countries it makes its products in, but doesn't name the factories.

Where it's made, and conditions there
Country	Worker rights	Legal minimum wage	Forced labour risk
Indonesia	No guarantee of rights	Well below a living wage	Moderate

Evidence

What we found

Doesn't show where its cotton comes from. Cotton is linked to forced labour in Xinjiang and Turkmenistan, and child labour in several growing regions, so it can't be graded Good until it traces or certifies it.

Research notes Faithfull says its clothing is made in Bali, Indonesia, by small, family-run factories and artisans, overseen by more than 100 staff at its Bali headquarters who visit factories weekly; its linen is grown in Normandy, France. It says its own employees get verified living wages, but nothing independent shows makers at supplier factories earn a living wage. It is a Certified B Corp, but publishes no supplier list, reports no supply chain audits yet (it aims to audit all tiers) and is not rated in the Ethical Fashion Report.

What independent sources say

Source	Result	Details
B Corp directory	Certified	Certified B Corp since September 2021; recertified at the end of 2024 with an overall score of 118.4 (company figure); operations listed in Australia and Indonesia. View

Sources and actions

Sources 4

Show all 4 sources

Faithfull the Brand - B Lab directory · search the archive · B Corp since September 2021; operations in Australia and Indonesia; based in Bali
The very important reason this cult dress brand is so successful (Marie Claire UK) · search the archive · Founders say all manufacturing is done in Bali and garments are hand dyed and made

Published by Faithfull the Brand or its owner

Our B Corp certification (Faithfull) · search the archive · Recertified end of 2024 with score 118.4; operations in Bali and Sydney; employees receive verified living wages; no supplier list
We Care (Faithfull journal) · search the archive · Made in Bali by family-run factories; 100+ Bali staff; weekly factory visits; linen grown in Normandy; goal to audit all tiers

Company details

Headquarters: Indonesia
Last researched: 2 November 2026
Cite this page: Labour Lens, "Is Faithfull the Brand ethical? Labour rating", https://www.labourlens.net/brand/faithfull-the-brand, last researched 2 November 2026, accessed [date].
Method: Researched with AI assistance against published rules. How we check · What Lacks transparency means

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